How to Sell a House Without an Agent in Australia
Discover how to sell your home without an agent in Australia in 2025. Learn step-by-step how to advertise, set the right price, manage enquiries, and close the sale—while saving thousands on commissions with Leaso.

Thinking about selling your home but dreading the thousands in real estate commissions? You’re not alone. With agency fees in Australia often sitting between 2–3% of the sale price, many sellers are looking for smarter ways to list and sell.
The good news? It’s completely legal—and increasingly popular—to sell your home without an agent. In this guide, you’ll learn exactly how to do it: from preparing your property to advertising online, managing inspections, negotiating offers, and closing the sale. You’ll also see how Leaso’s AI-powered platform makes the process easier, safer, and more affordable.
Why Consider Selling Without an Agent?
- Save Thousands: On a $900,000 property, 2.5% commission is $22,500. That’s money you could keep.
- Stay in Control: You decide how to market, who to show through, and how to negotiate.
- Reach More Buyers Directly: Digital tools mean you don’t need an agent’s database—you can connect with buyers instantly.
Challenges of Selling Without an Agent
Selling without a professional isn’t for everyone. Some challenges to be ready for include:
- Navigating contracts and state compliance laws.
- Handling marketing and enquiries yourself.
- Negotiating confidently with buyers.
The key is preparation—and the right tools.
Step 1 – Prepare Your Property
First impressions sell homes.
- Declutter & Stage: Remove excess furniture, tidy up gardens, and highlight natural light.
- Hire a Photographer: Listings with professional photos can attract 60–70% more clicks.
- Craft a Strong Description: Highlight key features, location benefits, and upgrades.
Step 2 – Advertising Your Home
Without an agent, your online listing is your storefront.
Where to list:
- Leaso – AI matching, verified buyers, and instant translations for overseas interest.
- Facebook Marketplace – Large audience but limited verification.
- Gumtree – Affordable but less targeted.
- REA/Domain – Still options, though costly for private sellers.
Tips for visibility:
- Use clear, keyword-rich headlines.
- Post multiple high-quality photos.
- Refresh your listing regularly.
Step 3 – Setting the Right Price
Pricing too high scares off buyers; too low means leaving money on the table.
- Research Comparable Sales: Look at homes similar to yours in size and location.
- Use Online Tools: Free valuation calculators can give a baseline.
- Avoid “emotional pricing”: Buyers only pay what the market supports.
Step 4 – Handling Enquiries & Inspections
Once your listing is live, be ready to act fast.
- Respond Quickly: Speed builds buyer confidence.
- Schedule Inspections: Offer both open homes and private viewings.
- Be Transparent: Honesty about the property builds trust and avoids legal issues later.
Step 5 – Negotiating & Closing the Sale
This is where many DIY sellers feel nervous—but it’s manageable.
- Set Your Bottom Line: Know the lowest you’re prepared to accept.
- Stay Professional: Keep conversations fact-based, not emotional.
- Engage a Solicitor/Conveyancer: They’ll prepare the contract and guide you through settlement.
Legal & Compliance Essentials
Each state and territory has its own rules. Key points to check:
- Disclosure Obligations: For example, NSW requires sellers to disclose zoning, easements, and flood/fire risks.
- Contract of Sale: Must be prepared before advertising in most states.
- Settlement Timeline: Typically 30–90 days.
Always consult a qualified solicitor or conveyancer for your state’s requirements.
How Leaso Makes Selling Without an Agent Easier
Selling on your own doesn’t mean selling alone.
- AI Matching: Your listing is instantly paired with buyers who meet your criteria.
- Global Reach: Built-in translation helps overseas buyers connect without barriers.
- Verified Users: Safer than random social media enquiries.
- Affordable: Lower cost than major portals, no hidden fees.
With Leaso, you can advertise like an agent—without paying agent prices.
FAQs
Is it legal to sell your house without an agent in Australia?
Yes. Private sales are 100% legal, provided you meet state disclosure and contract requirements.
How much can I save?
On average, sellers save 2–3% of the sale price in commission fees.
Do I still need a solicitor?
Yes, you’ll need a solicitor or conveyancer to handle contracts and settlement.
Will buyers trust a private seller?
Yes—especially when you use verified platforms like Leaso to connect safely.
Conclusion
Selling your home without an agent puts you in the driver’s seat—saving you thousands, speeding up the process, and letting you connect directly with buyers.
With Leaso, you can advertise smarter: AI matching, instant translation, and a verified buyer pool make the process easier than ever.
👉 Ready to sell without the commission? List your property on Leaso today.